Restaurant Business: Open The Pizza Box

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Whenever I order from Pizza Hut, they open the box to show me what I ordered and ask “how does it look?”… all before I pay.

This is a stark contrast from what most pizza places do when I pick-up the order. (The same goes for any other restaurant for that matter.)

The action shows me:

1. That the restaurant is proud of what they’ve prepared
2. They want to make sure that I’m happy with the food

What it also does is remove the possibility of guilt from the restaurant if I leave without complaining. Think about it: if you approve something, then pay and then leave… the possibility for errors and complaints regarding that order are automatically reduced.

It’s like if you went through a drive-thru and the window opened the bag for you and said “please check your order, we want to make sure we got it right and that you’re happy”.