Yesterday at 3:32pm, Jaime Oikle gave me a call. The 5 minute planned “event” morphed into a 35+ minute session on marketing strategies for restaurant’s today. We didn’t cover everything of course, but he got me to totally spill the beans on a number of secrets and tactics I use in my business and for my [...]
Full ArticleI just lined up another exclusive bonus for Restaurant Revolution subscribers. Ten interviews that you’ll want to check out. This book includes discussions with the following people: Karen Binder, Madison Park Cafe, Seattle, WA Marcel Biro, Biro Restuarant and Wine Bar, Sheboygan, WI Anthony Bourdain Jimmy Bradley, The Red Cat, New York, NY Dan Butler, Wilmington, DE John Howie, SPORT & Seastar, [...]
Full ArticleHow do you look at the team concept in your restaurant? Is it a conscious thought process or something that you expect to just happen? How do you go about communicating your expectations with the staff and do they clearly know what is expected of them? Just as there is incredible power in a strong team, [...]
Full ArticleMany restaurants have hang-ups about giving away free food, and reasonably so, but one turned the idea into a “marketing concept” that has set him apart from local competitors. In fact, when I heard about this, I mentioned to the restauranteur that his was the first business of that particular cuisine that I’ve personally known [...]
Full ArticleIn the previous post I mentioned having goals for the sake of clarity. But becoming clear goes beyond our restaurant businesses. It goes outside the day-to-day, week-to-week grind. As business owners, we tend to feel there’s never enough time to accomplish everything that we want. We constantly are thinking and acting… always in motion. When I first [...]
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