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HelpMyBusiness.com - Maverick Marketing Video
Andrew Lock introduced HelpMyBusiness.com today with his first “Maverick Marketing” episode. He offers sound, actionable, wide-scale marketing advice. For this particular episode, part three was the most impactful for me. Pay special attention to how Andrew addresses the marketing Disney uses for their ticket prices: largest prices at the top, with the greatest value (and most [...]
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RipCard - Business Card Referral System
The Restaurant Revolution is about creating systems, tracking and being pro-active with marketing. There are many ways to systematize your marketing processes, and one of the latest and best is a Patent Pending item called the RipCard. I’ve personally spoken with Alf Marcussen over the phone about his new product, launched April 1, 2008. Now that [...]
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Restaurant Street Signs: Text, Color and Marquee
Quick thoughts on restaurants signage. Fonts Fonts that are difficult to read, or take more than a split-second to read, will confuse people. Confusion is not inviting. Color Look at the color of your sign vs the surroundings. If it’s against the sky, your “competing” color will mostly be light blue. That’s obvious, but what color is the sign [...]
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Restaurant Social Networking In Plain English
This video gives an excellent overview of the concept of social networking. What it doesn’t mention is how getting involved like this will help YOU as a business owner. Think about it for a moment - connecting with people interested in the same topics as you… finding employees… chefs/cooks… bartenders… trainers… consultants… resources… new friends… I’ve met [...]
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Restaurant Marketing - 5 Quick Points For March
We’re going for audio today - this is less than 8 minutes but packs 5 points with a punch. If you’re using Internet Explorer, you might have to click the Play Arrow twice. Flash player must also be installed.
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- Restaurant Online Ordering - An Overview of iMenu360 and PocketsOnline
- Restaurant Video using Easy Restaurant Video Service
- Tracking Restaurant Website Traffic
- Restaurant Training And The Economy
- Restaurant Customer Service That Rocks
