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Do You Need A Digital Marketing Manager?

Does Your Restaurant Need a Digital Marketing Manager? So I’m at a recent conference with restaurant owners and we were talking a lot about mobile marketing and social media marketing for restaurants and the question kept coming up – “Do we need to hire someone to do all this stuff?” Short answer: Yes, absolutely. Longer [...]

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Social Media Marketing For Restaurants – A Teleseminar

Social Media Marketing For Restaurants – A Teleseminar

How Restaurants Can Use Social Media to Create a Loyal Following and Keep Customers Coming Back-Even in a Rotten Economy Jaime Oikle from Restaurant Report is hosting a 1hr teleseminar focused on social media marketing for restaurant owners tomorrow, Wednesday Aug 5, at 3pm EST. Click here for the full scoop on what will be [...]

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Restaurant Marketing, Coupons And The Economy

Restaurant Marketing, Coupons And The Economy

If there’s a perfect time to introduce coupons to your marketing, it’s during an economic downturn. CouponCuisine has tracked search engine statistics of people looking for coupons for over a year. In the past four months (since February 2008) we have seen a 325% increase in related traffic. Restaurants that normally don’t use limited time [...]

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Restaurant Marketing, Menu Preparation and Food Variety

Restaurant Marketing, Menu Preparation and Food Variety

Howard Moskowitz has consulted many companies in the food industry to help them discover profitability through offering variety. Clients include Pepsi, Prego, Ragu and many others. I recommend watching this video of author and speaker Malcolm Gladwell as he details revelations of Howard’s research and life experiences. Things to note: People don’t often know what [...]

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FohBoh Video Tour – Restaurant Social Network

FohBoh Video Tour – Restaurant Social Network

Find more videos like this on FohBoh I had the pleasure of working with Ted Cohn and Michael Atkinson to produce this video tour of FohBoh, the premiere restaurant industry social network. During production I interviewed people such as Doug Golden from AdvanceMe, Ray Villaman from the Tahoe Restaurant Group, Amanda Hite from Talent Revolution, [...]

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